PERLab Product Marketing Manager

Job Description

As a PERLab Product Marketing Manager you will be responsible for leading the Marketing activation for our Product Excellence and Renewal Lab (PERLab), Kearney’s global dedicated practice for “everything product”. You will work with our PERLab design and development experts across the globe to create innovative and engaging marketing assets that help us to help organizations disrupt markets and leapfrog the competition. 

This role requires prior experience in product marketing, an ability to use storytelling to maximum effect, and a holistic view of marketing channels as a driver for client impact.

Who you are 

After nearly 100 years, we know this business is fundamentally about making connections—between facts, figures, insights, strategies, tools, technologies, and above all, people. That’s why we look for collaborative, insightful, and inquisitive problem-solvers who don’t accept the first thing in front of them and who are always unapologetically themselves. 

Key Responsibilities:

• To work with the Global Brand and Content Strategy Director to ensure alignment with organizational goals.
• Develop and implement global marketing activation plan and reporting objectives.
• Communicate effectively with executive leadership to provide updates and insights.
• Build and maintain strong relationships with key stakeholders, including partners, consultants, and regional & global marketing teams.
• Review the marketing mix on a periodic basis to ensure that the offering is constantly evolving and marketing leading.
• Identify key partnership opportunities (Media, Industry, Academic) to build ecosystem / network effect to support brand growth and expansion.
• Stakeholder management with partners, consultants, regional & global marketing teams.

Skills and Qualifications:

• 8-10 years of experience with 3-5 years in a B2B product marketing role (corporation or agency).
• Excellent communication skills, with the ability to engage effectively with executive leadership and influence outcomes.
• Ability to build and maintain relationships with key stakeholders, especially at a senior / Partner level.
• Experience in multi-channel marketing campaign activation, as well as partnership development.
• The role is US based but does require experience of working with global stakeholders.

What we can offer you 

Every day, our people work to be the difference for our clients, our communities, and our colleagues. Helping them make an impact, they are sustained by a competitive remuneration package plus comprehensive benefits and perks, including but not limited to: 

• Generous retirement/pension savings contributions.
• Comprehensive medical insurance for employees and immediate family.
• Gym membership discounts.
• Non-partner equity-based awards (for consulting managers and above).
• Structured and on-the-job learning and development opportunities.
• Personalized opportunities including talent mobility, flexible work programs, and externships to help you chart a unique career journey to pursue your own personal and professional goals.

Read more about our benefits and a career at Kearney.com/careers. 

Equal employment opportunity and non-discrimination 
Kearney prides itself on providing a culture where our employees belong and thrive equally, which means our people feel comfort, confidence, and joy as they do great things for our firm, our colleagues, and our clients. That’s why Kearney is committed to building a diverse workforce and inclusive environment. Kearney is an equal opportunity employer; we recruit, hire, train, promote, develop, and provide other conditions of employment without regard to a person’s gender identity or expression, sexual orientation, race or ethnicity, religion, age, national origin, disability, marital status, pregnancy status, veteran status, genetic information, or any other differences consistent with applicable laws. This includes providing reasonable accommodation for disabilities or religious beliefs and practices. We encourage everyone to apply, including those who may not feel historically represented in consulting. 

Language Requirements

English