Marketing Manager, Dubai

Job Description

Kearney, Marketing Manager - MEA

    About the job 

The Marketing Manager based in our Dubai office, will play a pivotal role in developing and executing marketing strategies that enhance the firm’s brand presence, manage event presence and execution, and support business development efforts. This individual will work closely with Practice leadership/stakeholders, other functional marketing teams, and cross-functional teams to promote our capabilities, expand our client base, and differentiate us amongst key competitors.

Reporting directly to the Marketing Director - MEA in Dubai, you will be given the freedom to be yourself along with recognition for what you bring to the table, allowing you make a real impact and be a true Kearney Original. 

Key responsibilities 

Marketing Strategy Execution: 

• Implement tailored marketing strategies and campaigns to drive awareness and promote practice and region-specific business goals. 
• Align marketing initiatives with business goals, including lead generation, brand positioning, and market growth. 
• Identify new market opportunities, industry trends, and competitor insights to inform strategy. 

Brand Management: 

• Manage and enhance the firm's brand image, ensuring consistency across all marketing channels and materials. 
• Develop messaging and content that clearly communicates the value proposition of the consulting services and expertise. 

Content Creation & Thought Leadership: 

• Oversee the creation of engaging and informative content, including case studies, white papers, blogs, and client success stories that highlight the firm’s consulting capabilities. 
• Position the firm as a thought leader by curating high-quality content for industry publications, speaking engagements, and webinars. 
• Collaborate with subject matter experts to develop impactful presentations and proposals for potential clients. 

Lead Generation & Client Acquisition: 

• Plan and execute marketing campaigns (digital, social media, email, etc.) to generate qualified leads and nurture client relationships. 
• Track and report on lead generation efforts, analyze conversion rates, and optimize campaigns to improve ROI. 

Event Planning & Management: 

• Coordinate and manage events such as webinars, conferences, industry forums, and networking events to raise the firm's visibility in the consulting space. 
• Support and manage internal events, workshops, and training for clients and stakeholders. 
• Organize client-focused events, including roundtables and seminars, to engage potential leads and showcase expertise. 

Collaboration & Communication: 

• Work closely with senior consultants, business development teams, and leadership to ensure alignment of marketing activities with firm objectives. 
• Provide regular reporting on marketing performance, insights, and recommendations to leadership. 
• Collaborate with external vendors, agencies, and partners to execute high-quality marketing initiatives. 

Market Research & Analysis: 

• Conduct market research to identify emerging trends, competitive landscape, and client needs. 
• Use data and analytics to evaluate the effectiveness of marketing strategies and make data-driven decisions for continuous improvement. 

Who you are 

After nearly 100 years, we know this business is fundamentally about making connections—between facts, figures, insights, strategies, tools, technologies and above all, people. That’s why, we look for proactive, positive, and flexible individuals who are always unapologetically their unique selves. 

We want to hear from you if you: 

• Have a university degree or equivalent in marketing, communications, or business
• Have 7–9 years of marketing experience, ideally in professional services or similar sectors.
• Have ability to demonstrate success in planning and executing multi-channel marketing campaigns.
• Have strong project management, interpersonal, and organizational skills.
• Have experience managing vendors and agencies.
• Are proficiency in Microsoft Office, digital tools, and social media platforms.
• Have experience with CRM systems and email marketing tools is a plus.
• Have fluency in English, preferably fluency in Arabic.

• Are a strategic thinker with a hands-on, proactive approach.
• Are a strong collaborator with the ability to build trust across a matrix organization.
• Have excellent communicator with strong writing and editing skills.
• Are adaptable and comfortable in a fast-paced, changing environment.
• Are culturally aware and experienced in working across international teams.

What we can offer you 

Every day, our people work to be the difference for our clients, our communities, and our colleagues. Helping them to make an impact, they are sustained by a competitive remuneration package plus comprehensive benefits and perks, including but not limited to: 

·       Generous retirement/pension savings contributions 

·       Comprehensive medical insurance for employees and their families 

·       Structured and on-the-job learning and development opportunities 

·       Personalized opportunities to help you chart a unique career journey to pursue your own personal and professional goals 

Learn more at Kearney.com/careers. 

Apply now. Submit your cover letter, CV (.doc or .pdf format only) via our website.

Equal employment opportunity and non-discrimination 
Kearney prides itself on providing a culture where our employees belong and thrive equally, which means our people feel comfort, confidence, and joy as they do great things for our firm, our colleagues, and our clients. That’s why Kearney is committed to building a diverse workforce and inclusive environment. Kearney is an equal opportunity employer; we recruit, hire, train, promote, develop, and provide other conditions of employment without regard to a person’s gender identity or expression, sexual orientation, race or ethnicity, religion, age, national origin, disability, marital status, pregnancy status, veteran status, genetic information, or any other differences consistent with applicable laws. This includes providing reasonable accommodation for disabilities or religious beliefs and practices. We encourage everyone to apply, including those who may not feel historically represented in consulting. 

Qualifications

Language Requirements

English/ Arabic